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Guided CX Insights

Track trends, get tips, and explore new ideas in Guided CX.

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Guided CX

Measuring what matters in 2025

Using a one-size-fits-all approach to metrics is like trying to fit a square peg into a round hole. Every organization is unique, with distinct goals, customer expectations, and operational challenges. So why should your metrics be any different? Traditional metrics like Average Handle Time (AHT) have their place, but they don’t always capture the full picture. As customer needs evolve and businesses prioritize different aspects of the customer experience, the focus is shifting toward measuring what truly matters for your organization and your customers.

Guided CX

12 days of CXmas

This holiday season, let’s deck the halls with CX cheer! Welcome to the 12 Days of CXmas, where we unwrap 12 unique benefits, features, or insights that Glance brings to customer experience. Ready for a festive journey that combines joy, innovation, and effortless CX? Warm up your vocal cords and let’s get started!

Guided CX

The hybrid experience: merging digital and human touch points

There’s a new standard in customer interactions. Customers expect more than just service - they expect seamless, thoughtful interactions that adapt to their needs. Soon the distinction between digital and physical touch points will blur entirely, giving rise to hybrid experiences: the integration of digital efficiency with human empathy. These experiences are now the gold standard in customer interactions.

Guided CX

Trust and transparency: the cornerstones of CX in 2025

Trust has emerged as the foundation of exceptional customer experiences (CX). Transparency and empathy are vital for cultivating meaningful relationships between brands and customers. As consumers become increasingly discerning, businesses must prioritize clear communication, honesty, and human connection to earn and maintain trust. Here’s what that looks like in 2025 and beyond.

Guided CX

Predictive CX: the future is now

Predictive AI technology is not just a futuristic concept—it’s shaping and redefining customer experience (CX). Unlike reactive AI systems that respond to customer inquiries after they occur, predictive AI anticipates customer needs and addresses them proactively. By leveraging advanced data analytics, machine learning, and real-time processing, businesses can deliver a new level of service that’s personalized, efficient, and anticipatory.

Guided CX

Mastering omnichannel customer care: a guide to seamless support

Today’s customers expect businesses to provide help whenever and wherever they need it, whether they’re on their phone, chatting online, or browsing through a knowledge base. That’s where omnichannel customer service comes in.

News

Glance releases 2025 CX Trends Report

Report includes key insights to help organizations achieve the right balance between AI efficiency & human empathy in 2025 Wakefield, MA, November 20, 2024: Glance, the leader in Guided CX software, has announced the release of its annual trends report: 2025 CX Trends: AI and Human Empathy in the Hybrid Era. This comprehensive report provides insights into how businesses can balance cutting-edge AI technology with personalized customer care to meet growing customer expectations.

Guided CX

Top digital customer experience strategies for business success

A great online experience can make or break a business. As more customers interact with brands through websites, apps, and social media, having a strong digital customer experience (CX) strategy is essential. So, what exactly is digital customer experience, and how can you improve it to boost your business? Let’s break it down.

Guided CX

Don't ghost your customers: how to avoid haunting CX mistakes

It’s spooky season! What’s one of the scariest things a company can do? Ghost their customers.