Blog
Guided CX Insights
Track trends, get tips, and explore new ideas in Guided CX.
The next era of customer support: mobile-first and cobrowsing-ready
When you have a question, where do you turn? Most likely, your phone. Mobile has become the first stop for customer support: 82% of customers use mobile apps for communicating with a company. Whether troubleshooting an issue, making a purchase, or asking a quick question, customers expect seamless support from the palm of their hand. But there’s a problem. Traditional support methods — long text threads and email chains, confusing FAQs, and even chatbots — often don’t cut it when customers are trying to solve complex issues on a mobile app or website. That’s where mobile cobrowsing comes in.
Read Now
Customer Service
Top Three Ways Companies Are Changing to Meet Customers’ Requirements
Customers are still human beings. Sometimes, in this day and age of mountains of data, it’s easy for companies to lose track of that seemingly obvious fact.
Cobrowse
Cobrowse and Screen Share: Are You Ready to Get On Board?
From Apple to Amazon, business leaders are using visual engagement solutions to bring sales, support, and customer experience to the next level. Solutions that integrate screen sharing, co-browsing, agent video, and more enable businesses to humanize the online experience in order to create stronger, deeper customer relationships.
Customer Service
Are your customer service agents better than my smartphone?
Part of my job is to research customer service, online commerce, and the ongoing technology investment required for retailers to make the jump from offline to online. You see it everywhere from customer service agents to the customers themselves – we’re truly on the verge of amazing change.
Customer Service
How the pandemic has changed digital customer experience for good
The pandemic has been a driving force for change in the way we live, work, and interact with one another. Most customers have drastically changed their expectations, and brands must step up to meet the need or risk being left behind. In the post-pandemic landscape, companies must adapt their customer service, marketing, and digital experiences to meet the heightened demands of consumers.
Customer Service
What a Customer Effort Score Is All About
There’s no one ingredient to cultivating customer loyalty. But a lot of it comes down to a simple question: “How hard are you making them work for what they want?”
