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Guided CX Insights

Track trends, get tips, and explore new ideas in Guided CX.

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Are Your Customers Satisfied? How to Gain a Competitive Edge in Customer Experience

Companies worldwide are not only competing on price and products or services. Increasingly, they’re competing on customer service. So it’s no surprise that business leaders are evaluating where they’re falling short with their customer interactions. Their digital transformation projects are centered around customer experience.

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Fostering high-touch digital transactions with video

Digital transformation is no longer a new concept. However, the COVID-19 pandemic created a need for enterprises to put their foot on the gas and accelerate initiatives. According to Twilio, COVID-19 accelerated companies’ digital communications strategy by an average of 6 years, while 97% of enterprise decision-makers believe the pandemic sped up their company’s digital transformation.

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Glance Now Available in the Microsoft Azure Marketplace

Microsoft Azure customers worldwide can now gain access to Glance Guided CX technology and take advantage of Azure’s scalability, reliability and agility to deliver a superior digital customer experience and drive business value.

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Glance for Financial Services Received TMC’s Pandemic Tech Innovation Award

Guided CX Solution is Lauded for Integrating Live Banker and Advisor Support into Digital Self Service Environments

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Introducing Glance Video – An Enhanced Guided CX Offering That Heightens Customer Experiences

New Innovation Is Embedded into Existing Websites and Apps to Deliver More Seamless Interactions, Build Brand Loyalty and Drive Positive Outcomes Wakefield, MA—May 11, 2021 – Glance (www.glance.net), a leading provider of visual engagement solutions that enable organizations to create guided customer experiences in digital sales and service environments, announced the release of Glance Video, its embedded video collaboration service that allows businesses to add video interaction into websites, mobile apps, and digital customer journeys.

Guided CX: The new digital customer experience norm

In 2018, PwC research found that 82% of U.S consumers felt the need for more human interaction in their digital experiences. Let’s think about that for a moment. Before a time of lockdowns, humans wanted more out of their online interactions with a brand. And then came a global pandemic and what we saw was the use of digital channels accelerated at an unimaginable pace in an attempt to bridge that gap.

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Article: How Embedded Video Advances Digital Engagement

Originally published in CRM Xchange By Tom Martin, CEO, Glance April 27, 2021

Twilio Flex and Glance Cobrowse with 1-Click Connect™ – Partnering to build a better contact center

At Glance, we enjoy partnerships with companies that share our passion for bringing humanity into the digital customer experience, which is why we are excited to announce our latest integration with Twilio Flex. Glance Cobrowse with 1-Click Connect™ now integrates seamlessly into Twilio Flex, enabling contact center agents to instantly see what callers are seeing on-screen and quickly understand problems without playing “The Game of 20 Questions.”

Competing in today’s digital lending world

The following is an excerpt from “The Turning Point for Digital Lending: The quality of your digital lending app is the key to competing in a commodity market”, a whitepaper produced by National Mortgage News magazine and sponsored by Glance.