Blog

Guided CX Insights

Track trends, get tips, and explore new ideas in Guided CX.

Featured post image

Cobrowse

Chat + Cobrowse: In-Person Experiences For Retail Mobile Customers

This guest post was written by David Lowy, Vice President Product Management at Moxie, which provides solutions for companies to anticipate intent, connect in real-time and engage with customers to increase total customer value.

Customer Service

Customer Service Excellence: Virgin America

According to Gartner, by 2016, 89% of companies expect to compete mostly on the basis of customer experience. That means that if you aren’t already investing in the tools you need to produce an excellent customer experience, you are rapidly falling behind.

Relationship Marketing: The Key to Maximizing Brand Loyalty

All customers have one thing in common: they make purchasing decisions based on their existing emotional standards (Aitchison 2004, 26). These standards are subjective: mothers might want to nurture their children, men might want better cars to enhance their image, executives might want to enjoy exclusive benefits, and so on.

SaaS

5 Easy Tips to Make SaaS Online Sales Meetings Stand Out

Who isn’t familiar with the deadly sales meeting where someone drones on, flipping through the 100-slide PowerPoint deck? This situation is even worse when you’re working online, presenting from a distance.

Customer Service

5 Customer-Centric Attributes To Look For In Your Next Employer

This guest post is written by Ben Motteram, customer service expert and Founder and Principal, CXpert.

Customer Service

Customer Service Excellence: REI

Customer experience in the omnichannel world is a challenge. In fact, for 67% of businesses, improving customer service is one of the top priorities.

Cobrowse

3 Reasons to Lengthen Your Healthcare Customer Service Calls

The phone still rules when it comes to complex customer service questions and problems. In fact, 46% of customers prefer to get support on complicated issues via phone.

Customer Service

Customer Service Excellence: Crutchfield Corporation

Although the value of good customer service is clear, not every company places customer service at the center of its business. In fact, according to a recent survey by SocialBakers, out of 37 countries whose question response rate was tracked on Twitter, the US ranks 33rd – nearly at the very bottom.

Cobrowse

Using Context in SaaS for Better Customer Service

This guest post was written by Rina Henderson, a seasoned UX Designer and Developer at CodeScience.