Guided CX Insights

What’s one of the top ways to stand out from your competitors? A better product? Smarter employees? More money to spend?

To many of us, the online world can seem overwhelming and—at times—relentless. No question, the surge of online business interactions will endure and current research backs this trend. According to Forrester research, e-retail spending will increase by 62% by 2016.

There were many themes that came up multiple times during Dreamforce 2015. Three that I found particularly prevalent and relevant to a broad audience were the critical importance of customer service in the digital world; the challenges and responsibility of being a mindful leader; and the future of technology as we dance into the connected world.

Salesforce’s Dreamforce 2015 was a mind-blowing event. From the high quality speakers to the spectacular performers to the new product revelations and beyond, it was amazing.

Here’s the introduction to Berkshire Hathaway Travel Protection’s LinkedIn profile, and it’s the truth:

Visual customer service. If you haven’t considered, maybe it’s time you changed that.

This guest post is written by Jeremy Watkin, Head of Quality at GoFCR.com and co-founder of CommunicateBetterBlog.com.

A company’s brand is a promise. Behind that promise are the people who are working to deliver on it every day through personal relationships with customers.

I am, of course, a big fan of the Glance blog when it comes to customer service advice. But far be it from me to think that we are the only ones out there.