customer-service
Guided CX Insights
Track trends, get tips, and explore new ideas in Guided CX.
Measuring what matters in 2025
Using a one-size-fits-all approach to metrics is like trying to fit a square peg into a round hole. Every organization is unique, with distinct goals, customer expectations, and operational challenges. So why should your metrics be any different? Traditional metrics like Average Handle Time (AHT) have their place, but they don’t always capture the full picture. As customer needs evolve and businesses prioritize different aspects of the customer experience, the focus is shifting toward measuring what truly matters for your organization and your customers.
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Cobrowse
Video
Customer Service
Filling the Customer Service Void with Video
You may be wondering why video is becoming such a popular customer service option.
Cobrowse
Customer Service
Why Invest in Improving Customer Experience?
Customer experience is the key to winning customers’ hearts. The quality of the product, the fun website, the friendly customer service – all of these pieces come together to create an experience that will grow loyalty and bring back repeat buyers.
Customer Service
5 Ways Retail Can Provide Outstanding Customer Service
The fall and winter holidays mean both more business and more customer service requests. This is a great time of the year to strengthen your retail business’ reputation as a leader and cement customer loyalty.
Cobrowse
Customer Service
Top 5 Cobrowsing Articles of 2015
Cobrowsing is a key part of today’s customer service strategy. The ability to share a view with customers is critical for solving problems, improving understanding, creating better outcomes, strengthening customer loyalty and more.
Cobrowse
Customer Service
Conquering Fear: Using Cobrowsing and More for Customer Retention
Fear is an incredible motivator. When I was little, I used to go fishing with my grandfather on Lake Ontario. He taught me the old cliché that to catch a fish, you have to think like one.
Customer Service
What is the #1 Way for Any Company to Improve Customer Service?
What’s one of the top ways to stand out from your competitors? A better product? Smarter employees? More money to spend?
Cobrowse
Customer Service
Cobrowsing: Do You See What I See?
To many of us, the online world can seem overwhelming and—at times—relentless. No question, the surge of online business interactions will endure and current research backs this trend. According to Forrester research, e-retail spending will increase by 62% by 2016.
Customer Service
35 Inspiring Quotes from Dreamforce 2015
There were many themes that came up multiple times during Dreamforce 2015. Three that I found particularly prevalent and relevant to a broad audience were the critical importance of customer service in the digital world; the challenges and responsibility of being a mindful leader; and the future of technology as we dance into the connected world.
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Customer Service
30 Gripping Facts Uncovered at Dreamforce 2015
Salesforce’s Dreamforce 2015 was a mind-blowing event. From the high quality speakers to the spectacular performers to the new product revelations and beyond, it was amazing.